Imagining a Brand

This was an old assignment, about thinking of an 

eco-friendly product, and "selling it".

This meant creating a logo and using

different methods of  promoting the chosen product.

Thus I came up with a name for an innovative,

low consuming light bulb and thought of a 

"catch phrase" for it. "Future Bright Make it right!"

I used the form of flyers, adds and the possibility to 

customize objects such as pens to advertise it.